Since Aqwire was first introduced in 2017, the brand has undergone several developments; from the services offered down to its aesthetics. Despite this, our overarching goal has always remained the same— to make real estate acquisition easier for homebuyers all around the world.
This 2022, we’re in for another change. But just like all the other changes we had in the past, this change is the product of our desire to constantly improve our services. We want Aqwire to reflect the learnings we gained through the years of serving our customers.
So, what’s with the new look?
Aqwire’s new logo represents a fresher and more modernized brand.
The edges were lessened and replaced with round corners, which represent the smooth experience of paying with Aqwire.
Aqwire is also getting a new icon! This was inspired by 3 major things:
- Cross border, which is how we started.
- Send/Receive, which is the core of our business.
- The Letter A, which stands for Aqwire.
We combined these 3 symbols to build a unique logo that represents our brand.
Aqwire’s new color tone is comprised of vibrant colors that represent both fun and professionalism. This new set of colors will be seen more often on our collaterals.
Here are some examples:
What’s next?
From here on out, Aqwire’s new logo will be displayed on our website, payment portals, and other Aqwire materials. You can also expect more improvements in our products and services as this is also part of our rebranding initiative.
As we move forward bearing the new look of Aqwire, we are also preparing to introduce new features as well as new product launches. We are excited to bring this all to you and more!
Checkout brand.aqwire.io for more details.